Let's learn more about Facebook and its advertisement
Our masterminds of marketing take care of making your company shine on social media through advertising, either paid or organic! No matter your goals, it is an interesting marketing channel for the great majotiry of companies. A small investment allows a huge reach, which increases the relevant traffic on your website and therefore brings you potential clients! Facebook has a lot of potential for making your company known, for finding new clients, for putting to the front a product or a special offer or for reminding people of your existence with the help of some good old remarketing. Remarketing. You know, that one thing used to show you that pair of boots in your feed, the one you didn't buy, but that you keep saying 'I should have' to, hehe.
1 - MAKE YOUR COMPANY KNOWN
Selling is good, very good, in fact. But what if we push the experience a bit further, what do you think about getting most of the shares of your field's market and surpassing your competitors? Increasing your popularity on social media is a simple and low cost way to make the identity of your brand known. What is the point? For your name to be on every lips when people are asked about the first company they can think of in your field.
2 - FINDING NEW CLIENTS
Of course, advertising on social media is a simple way to get new clients, therefore potential buyers. Our knowledge allows us to direct advertisements towards groups of people susceptible to have interest in your products or services. The greater the interest, the more chances you have to convert it into a well invested dollar too!
3 - PUTTING FORWARD SPECIAL OFFERS, NEW PRODUCTS AND MORE
There are countless possibilities to put your special offers and new releases forward on social media. It is often one of the best ways to increase your sales quickly, by reaching your existing clients or by testing the water with people who do not know you yet, but have interest in your type of company, product or service. Do not miss your chance to put forward your company's special events!
4 - REMARKETING
You have probably noticed that when you visit the website of a company, you are shown advertisement of that same company. Often, other companies with similar products show you an advertisement while you are about to complete a purchase, or not. It is far from random, it's remarketing! Some tools allow us to retarget people who visited your website or made specific actions on it. It is a good way to change abandonned carts or get back a client shopping through different companies for products or services. Ingenious, isn't it?
5 - FACEBOOK/INSTAGRAM CATALOGUES
You have an e-commerce? Catalogues are ideal to showcase your products through advertising on social media. Once well set, the catalogue will be directly linked to your website, which will allow it to be automatically updated, meaning all your products, prices, descriptions and more will automatically be changed, isn't it wonderful? The variety of products, interesting or not, that you see as you scroll your feed are generated by the catalogue of a company. They chose to target you for one or many reasons, but mostly because they believe in your buying power, it's the web's magic!
- MAKE YOUR COMPANY KNOWN
- Selling is good, but what about getting the majority of the shares of your field's market and knock down your competitors? Making yourself known on social media is a simple and low cost way to make people discover the identity of your brand. The objective: for your name to be on every lips when people are asked what is the first company they think about in your field.
- FIND NEW BUYERS
- Of course, advertising on social media is a simple way to find new buyers. Our knowledge allows us to direct the advertisement toward groups of people susceptible to hold an interest in your products and services.
- PUTTING FORWARD SPECIAL OFFERS/NEW PRODUCTS/ETC.
- There are countless possibilities to put your special offers and new releases forward on social media. It is a good way to increase your sales quickly, by reaching your existing clients or by testing the water with people who do not know you yet, but have interest in your type of company, product or service. Do not miss your chance to put forward your company's special events!
- REMARKETING
- You have probably noticed that when you visit the website of a company, you are shown advertisement of that same company. It is far from random, it's remarketing! Some tools allow us to retarget people who visited your website or made specific actions on it. It is a good way to change abandonned carts or get back a client shopping through different companies for products or services.
- FACEBOOK/INSTAGRAM CATALOGUES
- You have an e-commerce? Catalogues are ideal to showcase your products through advertising on social media. Once well set, the catalogue will be directly linked to your website, which will allow it to be automatically updated, meaning all your products, prices, descriptions and much more! A wonderful tool, especially for e-commerces with a great stock.
Our team sparkles with good ideas to make your visibility spectacularly and cleverly explode! Elaborating a good visual strategy will allow you to create the wow effect from the first contact with your clients and therefore stand out from others throughout the web. As much for creating websites, advertising visuals, logos or business cards, the Agence LB takes care of your project from start to finish. It is time to go from ideas to RESULTS!
FACEBOOK ADS CAMPAIGNS PROCESS
1. RESEARCH AND ANALYSIS:
2. IDEAS AND PLANNING:
Following this step, the client must provide the agreed upon necessary content to continue the project within the schedule's dates (logos, images, videos, informations or any other content previously asked for). As soon as the content is received, the production team can continue on the development.